Instagram might not be front of mind when it comes to marketing your healthcare practice. But with more than 1 billion active users each month, it is a great place to showcase your organisation, generate leads, and connect with your audience.
Once a place for sharing photos, it has since developed into a king of video content with the most recent development – Instagram Reels – being a sure-fire way to get the platform’s algorithms promoting your content.
Ignore reels at your peril - they receive about 22% more engagement than regular video content. That said, putting them together can be tough when it’s not your area of expertise. You’ll need an expert touch that you might not have within your own team.
At Healthcare Films by Wildwood we create high-quality films for social media worthy of the big screen so you stand out and capture your audience's attention fast. But if you want to have a go yourself, we’re here to guide you through the important points - take a look at our ten best tips when it comes to creating awesome Instagram reels everyone will stop scrolling past.